| Best Practices and Strategy Topics |
Extremely Interested |
Interested |
Somewhat Interested |
No Interest |
| Creating a Vision and Strategy for MDM |
38% |
41% |
16% |
5% |
| How do I approach building and managing an MDM initiative |
26% |
44% |
21% |
8% |
| What is governance of master data, and how do we make it work in our business? |
26% |
43% |
22% |
8% |
| How do I measure success of our MDM effort? |
25% |
43% |
21% |
9% |
| MDM of Customer Data, Customer Data Integration (CDI) or single view of the customer |
25% |
37% |
26% |
11% |
| The role of MDM in Business Intelligence and Data Warehousing? |
24% |
44% |
22% |
9% |
| Data Quality stewardship, including roles and responsibilities |
23% |
40% |
26% |
9% |
| MDM Scenario - Where is MDM going in the future? |
22% |
50% |
20% |
6% |
| Technology Topics |
Extremely Interested |
Interested |
Somewhat Interested |
No Interest |
| Enterprise Information Architecture and its relationship to MDM |
27% |
39% |
24% |
9% |
| Data Warehousing & BI convergence with MDM |
27% |
40% |
25% |
8% |
| Managing and mastering metadata and master data together |
23% |
42% |
23% |
11% |
| Analytical MDM Use Cases |
23% |
46% |
21% |
9% |
| MDM of Customer Data Technology |
22% |
41% |
24% |
12% |
| Operational MDM Use Cases |
21% |
46% |
23% |
9% |
| Data Quality Tools and Technogloies |
20% |
47% |
25% |
8% |
| Data Integration Tools and Technologies |
19% |
47% |
25% |
8% |
| SOA & Data Services convergence with MDM |
19% |
36% |
33% |
12% |
| Adoption of Performance Management across the enterprise by aligning master data across business applications and business intelligence |
18% |
41% |
28% |
12% |
| MDM and Application Development |
18% |
42% |
28% |
11% |
| MDM of Product Data Technology |
16% |
38% |
30% |
15% |
| Enterprise Content Management convergence with MDM |
16% |
39% |
31% |
14% |
| Global Data Synchronization/Information Exchanges |
15% |
36% |
31% |
17% |
| Semantic Technologies |
8% |
34% |
38% |
19% |
